Silver
Music & Sound
Sound Mixing
| Entrant: | 750mph, London |
| Brand: | Riyadh Season - Fury vs. Ngannou |
| Title: | "Rumble" |
| Corporate Name of Client: | General Entertainment Authority / Saudi Media Company |
| Client Companies: | General Entertainment Authority / Saudi Media Company |
| Agency: | Droga5 NY, New York/Accenture Song |
| Agency Chief Executive Officer: | David Droga |
| Chief Creative Officers: | Jason Kreher/Scott Bell |
| Group Creative Directors: | Tres Colacion/Giancarlo Rodas |
| Creative Directors: | Bastien Grisolet/Matt Sorrell/Alex Romans/Nathaniel Lawlor/Tom Coleman/Derek Lui |
| Senior Copywriter: | Mia Rafowitz |
| Senior Art Director: | Cara Cecchini |
| Agency Head of Design: | Kenisha Rullan |
| Agency Designer: | Kalissa White |
| Agency Executive Producer: | Dave Stephenson |
| Agency Senior Producers: | Roger Morán/Patrick Wood |
| Production Company: | Park Pictures |
| Director: | Seb Edwards |
| Executive Producers: | Jackie Kelman Bisbee/Scott Howard |
| Producer: | Laurie Boccaccio |
| Director of Photography: | Adam Arkapaw |
| Production Designer: | Maria Djurkovic |
| Head of Production: | Chelsea Schwiering |
| Post-Production Company: | Time Based Arts |
| Executive Post-Producer: | Tom Johnson |
| Post-Producer: | Tom Manton |
| Lead Artist: | Stephen Grasso |
| 3D Leads: | Mike Battcock/Ben Cantor |
| 3D Artists: | Bethan Williams/Joe Ibbett/Jordan Carter/Jordan Coles/Maxime Ponsart/Teodora Retegan/Ashley West |
| 2D Artists: | Bernie Varela/Adam Fenwick/Eleonora Laddago/Leo Weston/Liam Doyle/Lucy Lawrence/Ludvig Hallenius/Mike Outlaw/Olivia O’Neil/Prince Yiadom/Ria Shroff/Andrius Jurkevicius |
| Colorist: | Simone Grattarola |
| Sound Design Company: | 750 MPH |
| Sound Design Producer: | Olivia Ray |
| Head of Sound: | Sam Ashwell |
| Sound Designer: | Sam Ashwell |
| Sound Mixer: | Sam Ashwell |
| Music Lyricist: | Sonny Bono |
| Music Performed By: | Betty Chung |
| Song Title: | Bang Bang |
Description:
Utilizing meticulous sound design, the trailer vividly portrays their superhero-like strength, underscoring the power and prowess of the fighters.
The meticulously crafted sound effects, including thunderous blows and shattering impacts, accentuate the larger-than-life persona of the athletes, effectively heightening the drama of the event.
This impactful sound design is seamlessly balanced with an what feels very feminine musical score, further enhancing the trailer's emotional depth and amplifying the anticipation for this sports spectacle.
The brief was to create a bespoke sound design mix to complement the picture and enhance the narrative of the spot. The challenge was to create a soundtrack to drive the pace of the film. Every sound was built for each specific moment, creating the environment for the space or vignette.
Every single sound you hear was created specifically for the film through either sound design, foley or manipulation of sfx. A huge part of the challenge with the sound design for this project was balancing out the music SFX and foley alongside the music to make the final mix work in equilibrium.
Their mix for this was heavily influenced by a back-and-forth with the editor during the post process. This helped to create rhythms and musicality through the spot.