Silver
Music & Sound
Audio Branding
| Entrant: | Bold Scandinavia, Stockholm |
| Brand: | Epidemic Sound |
| Title: | "Epidemic Sound Sonic Identity" |
| Corporate Name of Client: | Epidemic Sound |
| Client Company: | Epidemic Sound, Stockholm |
| Client President: | Oscar Höglund |
| Head of Global Brand Marketing: | Robert Bullough |
| Senior Client Brand Manager: | Ida Stenlund-Thorne |
| Client Creative Directors: | Tove Bjurström/Per Yoshikai |
| Client Strategy Director: | Märta Strokirk |
| Client Account Manager: | Benja Bunpuckdee |
| Media Company: | MediaHub, London |
| Agency: | Bold Scandinavia, Stockholm |
| Chief Creative Officer: | Oskar Lübeck |
| Creative Directors: | Yun Yu/Sidney Lim |
| Senior Copywriters: | Lex Courts/Maia Swift |
| Agency Designers: | Carl Cavallius/Sergio Garcia/Eric Rösmark/Istvan Vasil/Richard Feldeus |
| Agency Graphic Designer: | David OReilley |
| Agency Motion Designers: | Robin Burevall Wickbom/Noa Carle |
| Agency Brand Strategist: | Anders Örtegren |
| Agency Senior Account Director: | Magnus Norman |
| Agency Account Managers: | Lova Henrikson/Amanda Liljenäs |
| Digital Company: | Fluxo Design, Sao Paolo |
| Chief Digital Officer: | Raphael Freire |
| Digital Designers: | Torbjörn Kihlberg/Kalle Lindeman |
| Sound Designer: | Joar Lenz |
| Photography Studio: | Studio Kleiner, Stockholm |
| Photographer: | Carl Kleiner |
Description:
Epidemic Sound is a global soundtracking platform with a world-class catalog of music and sound effects. As the brand moves from simply providing a transactional audio library to becoming a partner for creators, they needed a brand refresh.
We created a sonic brand asset to cement their position as a soundtrack innovation platform. We developed a rhythmic sequence that follows the tempo of a chosen track, and we added samples from the same track anywhere in the sequence.
We’re always in the same key, tempo and genre as the song we’ve chosen to use, so we can make any sound an Epidemic Sound.