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Entrant: VML, Kansas City
Brand: Wendy's
Title: "Wendy's Enters the Chat"
Corporate Name of Client: The Wendy's Company
Client Company: The Wendy's Company, Dublin, OH
Global Chief Marketing Officer: Carl Loredo
Chief Marketing Officer: Lindsay Radkoski
Client Company VP, Global Brand Engagement: Jimmy Bennett
Client Company VP, Global Strategic Communications & Creative Storytelling: Frank Vamos
Client Company Manager, Social Media: Lauren Morten
PR Company: Ketchum, Chicago
Agency: VML, Kansas City
Agency Chief Executive Officers: Jon Cook/Mel Edwards
Global Chief Creative Officer: Debbi Vandeven
Chief Creative Officers: John Godsey/Alli Pierce
Executive Creative Director: McKay Hathaway
Group Creative Directors: Ryan Barkhuizen/Eamon Conway
Creative Directors: Matt Keck/Conor Clarke
Senior Copywriter: Hayden Griffin
Copywriters: Hannah Cruise/Emily Friedman
Art Directors: Sara Ryan/Morgan Walker
Client Company Global Director, Social Media & Digital Engagement: Kristin Tormey
Agency Manager, Innovation & Data: Jeremy Cline
Agency Connections Supervisor: Emmy Hanlon
Agency Connections Supervisor – Social: Jessica Wiggins
Agency Associate Connections Director – Social Strategy: Samantha Schuster
Agency Chief Client Officer, NA: Jennifer McDonald
Agency Account Manager: Ally Friend
Agency Managing Director, Client Engagement: Kelly Gartenmayer
Agency Associate Director, Client Engagement: Colin Belmont/Adam Scherzer
Agency Managing Director, Strategy & Insights: Bret Smith