Press Releases Winners Excel Statues/Logos Purchase Awards

Non-Traditional: All Finalists


Finalist

Non-Traditional
Corporate Purpose/Social Responsibility

Publicis Conseil, Paris

Brand: Renault

Title: "Cars to Work"
Finalist

Non-Traditional
Corporate Purpose/Social Responsibility

SERVICEPLAN Germany, Munich

Brand: Anzen Health

Title: "855-HOW-TO-QUIT-(OPIOIDS)"
Finalist

Non-Traditional
Creativity in Commerce

Edelman, Toronto

Brand: IKEA

Title: "SHT"
Finalist

Non-Traditional
Creativity in Commerce

Jung von Matt, Hamburg

Brand: Laut gegen Nazis

Title: "Rights Against the Right - The First Trademark That Stops Trading Nazi Merch."
Finalist

Non-Traditional
Creativity in Commerce

SERVICEPLAN Germany, Munich

Brand: PENNY

Title: "Price Packs"
Finalist

Non-Traditional
Experiential

Monks, Buenos Aires

Brand: Mercado Libre

Title: "The Infiltrated Talent"
Finalist

Non-Traditional
Experiential

Ogilvy Singapore, Singapore

Brand: The Coca-Cola Company

Title: "Video Vinyl"
Finalist

Non-Traditional
Fashion & Accessories

BETC, Paris

Brand: Distance

Title: "Rob It To Get It"
Finalist

Non-Traditional
Foods

Colle McVoy, Minneapolis, MN

Brand: Perdue

Title: "Perdue: Chicken Feed. Human Snack."
Finalist

Non-Traditional
Guerrilla Marketing

Dentsu Creative, New York

Brand: 7-Eleven

Title: "Always Open"
Finalist

Non-Traditional
Interactive Installations

Rethink, Toronto

Brand: Heinz Ketchup

Title: "Smack For Heinz"
Finalist

Non-Traditional
Use of Social Media

DAVID Madrid, Madrid

Brand: JCDecaux

Title: "Meet Marina Prieto"
Finalist

Non-Traditional
Use of Social Media

Mojo Supermarket, Brooklyn

Brand: Facebook

Title: "Yes, Couch!"
Finalist

Non-Traditional
Zeitgeist

LePub, Milan

Brand: Heineken

Title: "Pub Museums"
Finalist

Non-Traditional
Zeitgeist

VML, New York

Brand: Coca-Cola

Title: "Thanks for Coke-Creating"